Privacy Policy

Latin Expressions Dance Company, LLC
Effective Date: August 8, 2026
Last Updated: August 8, 2026

Latin Expressions Dance Company, LLC ("Latin Expressions," "we," "us," or "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you use our website, latinexp.com, our Latin Expressions mobile application (the "App"), and related services, products, classes, events, and communications (collectively, the "Services").

By using our Services, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We collect information that you voluntarily provide to us as well as certain information that may be collected automatically when you use our website or App.

A. Information You Provide to Us

Depending on how you interact with Latin Expressions, we may collect:

  • Full name

  • Email address

  • Phone number

  • Mailing or billing address

  • Date of birth

  • Account login information

  • Profile photo, if you choose to provide one through an available sign-in method

  • Class and event enrollment information

  • Payment and transaction information

  • Studio credit or account balance information

  • Information you provide when contacting us

  • Information you provide when subscribing to email or other communications

  • Information you provide when participating in promotions, surveys, contests, or other activities

  • Information you voluntarily provide through social media or other communications with us

We collect only information reasonably necessary for the purposes described in this Privacy Policy.

B. Mobile App Account Information

The Latin Expressions App allows students to create and manage an account.

If you create an account using email, we may collect your name, email address, and account credentials.

If you use an available third-party sign-in option, such as Google Sign-In, we may receive information such as your name, email address, and profile photo associated with that account, depending on the permissions you grant.

C. Student Registration Information

When you register as a student with Latin Expressions, we may collect information such as your:

  • First and last name

  • Date of birth

  • Email address

  • Phone number

This information is used to maintain your student account, manage class enrollment, communicate with you, and provide our Services.

D. Enrollment and Payment Information

When you enroll in a class or event, we may collect and maintain records such as:

  • Classes and events in which you enroll

  • Dates of enrollment

  • Amounts paid

  • Payment status

  • Payment method type

  • Studio credits or account balances

  • Refund or transaction information

We do not store your full payment card number, expiration date, or CVV.

Payments made through the App are processed by third-party payment processors, including Square. Payment information entered through the App is transmitted directly to the applicable payment processor through its secure payment systems.

2. Information Collected Automatically

When you visit our website or use our App, certain technical information may be collected automatically.

Depending on the Services you use, this may include:

  • IP address

  • Device type

  • Operating system

  • Browser type and version

  • App version

  • Pages or features accessed

  • Date and time of access

  • General usage information

  • Error and diagnostic information

  • Information necessary to maintain the security and functionality of our Services

This information may be used to operate, maintain, troubleshoot, secure, and improve our Services.

Mobile App Information

The App does not collect or access your precise location, contacts, camera, microphone, or photo library unless a future feature specifically requires such access and you grant the applicable permission.

We do not use the App to collect precise geolocation information.

3. Push Notifications

If you enable push notifications, the App may store a device push-notification token associated with your account.

We use this information to send notifications such as:

  • Class reminders

  • Class or schedule updates

  • Enrollment information

  • Payment confirmations

  • Important account or studio announcements

You may disable push notifications through the App or your device settings.

4. Cookies and Similar Technologies

Our website may use cookies and similar technologies to provide essential functionality and understand how visitors use our website.

Cookies may be used for purposes such as:

  • Maintaining website functionality

  • Remembering preferences

  • Supporting account or shopping functionality

  • Understanding website usage

  • Diagnosing technical problems

  • Improving website performance

Some cookies may be placed by third-party service providers that assist us with website functionality, analytics, payment processing, or other services.

You may control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of our website.

Our App does not use advertising cookies.

5. How We Use Your Information

We may collect, use, and maintain personal information for the following purposes:

  • Creating and maintaining your account

  • Registering you for classes and events

  • Managing class schedules and enrollment

  • Processing payments and refunds

  • Maintaining studio credits and account balances

  • Providing customer service and responding to inquiries

  • Sending transactional communications

  • Sending push notifications you have enabled

  • Sending marketing and promotional communications where permitted

  • Providing information about classes, events, workshops, performances, and other Latin Expressions activities

  • Operating, maintaining, and improving our website and App

  • Troubleshooting technical problems

  • Detecting and preventing fraud, abuse, unauthorized access, and other security issues

  • Maintaining business and financial records

  • Complying with legal, tax, accounting, and regulatory obligations

  • Protecting the rights, property, safety, and security of Latin Expressions, our students, employees, contractors, and others

We will not use personal information for purposes materially different from those described in this Privacy Policy without providing appropriate notice where required by law.

6. Marketing Communications

If you provide your email address or phone number, we may use it to communicate with you about Latin Expressions classes, events, promotions, workshops, performances, and other services.

You may opt out of promotional email communications at any time by:

  • Clicking the unsubscribe link contained in a marketing email;

  • Following any available opt-out instructions; or

  • Contacting us at info@latinexp.com.

Opting out of marketing communications does not prevent us from sending transactional or service-related communications that are necessary to operate your account or provide Services to you.

7. Third-Party Service Providers

We use certain third-party service providers to help us operate our website, App, payment systems, communications, and other Services.

These providers may process personal information on our behalf and may include:

ProviderPurposeSupabaseDatabase hosting and account authenticationSquarePayment processingGoogleOptional Google Sign-In and certain notification servicesExpoPush notification deliveryMailchimpEmail marketing and communicationsGoogle AnalyticsWebsite analytics, if enabledWooCommerceWebsite commerce and transaction functionality, if enabled

Third-party providers may have their own privacy policies governing their handling of information. We encourage you to review the privacy practices of third-party services that you use.

We do not sell, rent, or trade your personal information.

8. Payment Information

Payments made through Latin Expressions' website or App may be processed by third-party payment processors such as Square or other payment providers we may use in the future.

When you make a payment through the App using Square, your payment card information is entered into Square's secure payment system and transmitted directly to Square.

Latin Expressions does not receive or store your:

  • Full payment card number

  • Card expiration date

  • CVV/security code

We may retain information about the transaction, including the amount paid, date of payment, payment status, payment method type, and the class or event associated with the transaction.

Payment processors may collect and process information according to their own privacy policies and terms.

9. Information We Do Not Collect Through the App

The Latin Expressions App currently does not:

  • Collect precise location information

  • Access your contacts

  • Access your camera

  • Access your microphone

  • Access your photo library

  • Use advertising networks

  • Sell personal information

  • Rent personal information

  • Use third-party advertising trackers

If these practices change in the future, we will update this Privacy Policy and, where required, obtain appropriate permissions or consent.

10. When We Share Personal Information

We may disclose personal information to third parties in limited circumstances, including:

Service Providers

We may share information with companies that provide services necessary to operate our business, such as hosting, authentication, payment processing, email delivery, analytics, technical support, and notification services.

Employees and Contractors

We may provide appropriate access to personal information to our employees, instructors, contractors, and other authorized individuals when necessary to provide our Services or perform legitimate business functions.

Legal Requirements

We may disclose personal information when reasonably necessary to:

  • Comply with applicable laws or regulations;

  • Respond to a valid legal process, subpoena, court order, or governmental request;

  • Protect the rights, property, or safety of Latin Expressions or others;

  • Investigate fraud, security incidents, or unlawful activity; or

  • Establish, exercise, or defend our legal rights.

Business Transfers

If Latin Expressions is involved in a merger, acquisition, sale of assets, reorganization, bankruptcy, or similar transaction, personal information may be transferred as part of that transaction.

We will continue to protect transferred personal information in accordance with applicable law.

11. Information We Receive From Third Parties

We may receive information about you from third parties when necessary to provide our Services.

For example, we may receive information from:

  • Payment processors;

  • Authentication providers;

  • Marketing platforms;

  • Event or class registration systems;

  • Other service providers that you authorize to share information with us.

If you provide us with personal information about another person, you represent that you have the authority or permission to provide that information to us where such permission is required.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The length of time we retain information may depend on:

  • The purpose for which it was collected;

  • Whether you maintain an active account;

  • Our business and operational needs;

  • Tax, accounting, and recordkeeping requirements;

  • Legal obligations;

  • Dispute resolution; and

  • Fraud prevention and security requirements.

When personal information is no longer reasonably necessary, we may delete it, anonymize it, or securely dispose of it.

Certain enrollment, payment, and financial records may need to be retained after account deletion to comply with legal, tax, accounting, or other obligations.

13. Account Deletion

You may request deletion of your Latin Expressions App account.

Where the App provides an account deletion feature, you may initiate deletion through:

Profile → Delete Account

Account deletion will permanently remove your login credentials and applicable profile information.

Certain information, including enrollment, payment, transaction, tax, accounting, or other records, may be retained when necessary to comply with legal obligations or protect our legitimate business interests.

If you would like to request deletion of additional information, contact us at info@latinexp.com.

14. Security

We use commercially reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or destruction.

For the App:

  • Data transmitted between the App and our servers is encrypted using HTTPS/TLS.

  • Account passwords are protected using appropriate password hashing and authentication mechanisms.

  • Payment card information is handled by third-party payment processors rather than stored by Latin Expressions.

  • Access to personal information is limited to authorized individuals and service providers who reasonably need it.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee the absolute security of your information.

15. Your Privacy Rights and Choices

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These may include the right to:

Access

Request information about the personal information we maintain about you.

Correction

Request that inaccurate or incomplete information be corrected.

Deletion

Request deletion of personal information, subject to applicable legal and business-record retention requirements.

Opt Out of Marketing

Opt out of promotional emails and other marketing communications.

Notification Choices

Disable push notifications through the App or your device settings.

Data Portability

Where required by applicable law, request certain personal information in a commonly used and machine-readable format.

To exercise an applicable privacy right, contact us at:

info@latinexp.com

We may need to verify your identity before completing certain requests.

We will not discriminate against you for exercising privacy rights available to you under applicable law.

16. Children's Privacy

The Latin Expressions App and website are intended for individuals 13 years of age and older.

We do not knowingly collect personal information directly from children under 13.

If we learn that we have collected personal information from a child under 13 without appropriate parental or legal authorization, we will take reasonable steps to delete the information.

If you believe that a child under 13 has provided personal information to us, please contact us at info@latinexp.com.

Parents or legal guardians who register a minor for Latin Expressions classes or events may provide information about that minor when necessary to register the minor and provide our Services.

17. California Privacy Rights

If you are a California resident, you may have additional rights under California privacy laws, including the California Consumer Privacy Act and related legislation.

Depending on your circumstances, these rights may include the right to:

  • Know what categories of personal information we collect;

  • Know the purposes for which personal information is collected or used;

  • Request access to certain personal information;

  • Request deletion of personal information, subject to applicable exceptions;

  • Request correction of inaccurate personal information;

  • Opt out of the sale or sharing of personal information, where applicable; and

  • Receive equal treatment for exercising applicable privacy rights.

Latin Expressions does not sell personal information.

We also do not knowingly sell or share the personal information of children under 16.

California residents may submit privacy requests by contacting:

info@latinexp.com

Please include "California Privacy Request" in the subject line.

We may request information necessary to verify your identity before responding to a privacy request.

18. Other State Privacy Laws

Certain states have enacted comprehensive privacy laws that may provide residents with additional rights.

To the extent such laws apply to Latin Expressions, we will comply with applicable requirements.

If you believe you have a privacy right under the laws of your state that is not addressed in this Privacy Policy, you may contact us at info@latinexp.com.

19. Do Not Track

Some web browsers offer a "Do Not Track" setting.

Because there is currently no universally accepted standard for responding to Do Not Track signals, our website may not respond to such signals.

20. Third-Party Websites and Services

Our website and communications may contain links to websites, applications, social media platforms, payment providers, or other services operated by third parties.

Those third parties have their own privacy policies and terms of service.

Once you leave Latin Expressions' website or interact directly with a third-party service, this Privacy Policy may no longer apply to information collected by that third party.

We are not responsible for the privacy practices, security, content, or policies of third-party websites or services.

21. Social Media and User-Submitted Content

If you voluntarily interact with Latin Expressions through social media, tag our accounts, mention us in a public post, or otherwise submit content that is publicly available, that information may be visible to us and others.

We may use publicly available social media interactions to communicate with you, promote Latin Expressions, or engage with our community, subject to applicable law and the policies of the applicable social media platform.

We do not consider information that you voluntarily make publicly available on social media to be confidential.

22. Business Records and Legal Obligations

We may retain certain information as necessary to comply with:

  • Tax obligations;

  • Accounting requirements;

  • Payment and transaction records;

  • Legal obligations;

  • Contractual obligations;

  • Dispute resolution;

  • Fraud prevention; and

  • Other legitimate business requirements.

A request to delete personal information does not necessarily require us to delete information that we are legally required or otherwise permitted to retain.

23. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes to our Services;

  • Changes to our business practices;

  • New technology;

  • Changes in third-party service providers;

  • Changes in applicable laws or regulations; or

  • Other operational or privacy considerations.

When we make changes, we will update the Effective Date and Last Updated dates at the beginning of this Privacy Policy.

If we make material changes, we may provide additional notice through the App, website, email, or other appropriate means where required by law.

Your continued use of our Services after the updated Privacy Policy becomes effective constitutes your acknowledgment of the updated policy, to the extent permitted by law.

24. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the way Latin Expressions handles personal information, please contact us:

Latin Expressions Dance Company, LLC
Indianapolis, Indiana, USA
Email: info@latinexp.com

California Notice of Collection

For purposes of applicable California privacy laws, Latin Expressions may collect the following categories of personal information, depending on how you interact with our Services:

  • Identifiers: name, email address, telephone number, IP address, and account identifiers.

  • Customer records: contact information, billing information, transaction information, and enrollment records.

  • Commercial information: classes and events purchased or considered, transaction history, and account credits.

  • Internet or electronic network activity: website or App usage information, browser information, device information, and IP address.

  • Geolocation information: general location information that may be inferred from technical information, where applicable. The Latin Expressions App does not collect precise geolocation information.

  • Professional or other information: information voluntarily provided to us in connection with classes, events, communications, or other Services.

We collect these categories for the purposes described in this Privacy Policy, including providing Services, processing transactions, communicating with customers, maintaining accounts, improving our Services, maintaining security, and complying with legal obligations.

Latin Expressions does not sell personal information.

Cookie Policy

This Cookie Policy supplements our Privacy Policy and explains how cookies and similar technologies may be used on latinexp.com.

A cookie is a small text file stored on your device by a website. Cookies can help websites remember information, maintain functionality, understand website usage, and improve the user experience.

Latin Expressions may use the following categories of cookies:

Essential Cookies

These cookies are necessary for certain website functions, including account functionality, security, and other core features.

Performance and Analytics Cookies

These cookies may help us understand how visitors use our website, identify technical issues, and improve website performance.

Functionality Cookies

These cookies may remember preferences or settings to provide a more convenient experience.

Advertising Cookies

Latin Expressions does not currently use advertising cookies through the mobile App.

If advertising or targeting technologies are introduced on the website in the future, this policy may be updated accordingly.

You may control cookies through your browser settings. Some website functions may not work correctly if essential cookies are disabled.

Last Updated: August 8, 2026